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Mark Creed, Creative Ambassador for L’Oréal Professionnel, and a much sought-after name in the colouring industry, tells BENAIFER J. MIRZA why he loves coming to India, his future plans and how his experience in the hairdressing industry has helped him grow as an individual.
Mark Creed, Technical &
Business Director of
Philosophy Hairdressing, UK,
and the Creative Ambassador
for L’Oréal Professionnel,
recently conducted a seminar at the L’Oréal
Professionnel Academy, Mumbai, educating
aspiring hairstylists about hair colouring.
Before setting up Philosophy Hairdressing
along with two business partners, Mark was
the director of Mahogany Salons and
worked there for 15 years. Read on to know
what drives this genius.
When did you first realise that the world
of hair colouring is where you belong?
When I started hairdressing, I was about 16
years old. I worked with a great colourist
named Cathy; she inspired and taught me.
She gave me the foundation (of colouring)
and showed me how to colour hair the
correct way. A year into my training, I
realised that colouring was my thing. I felt I
had a flair for it.
Tell us a little about Philosophy
Hairdressing’s longstanding
association with L’Oréal
Professionnel?
As a business, I am free to choose
whoever I want to work with and we
chose L’Oréal Professionnel because it
has, in my honest opinion, the best hair
colouring products in the world. It makes
hair shinier, healthier and glossier. Also,
L’Oréal Professionnel is the first to come
up with new innovations and products,
be it a new bleach or red, as they do a lot
of research. The imagery is also rich and
stylish.
What is the biggest difference
between Indian and international
hair?
The biggest difference is that Indians
have thicker hair. Also, the natural base of
Indian hair is darker. It’s great to see that Indians are open to hair colour. India is
fashion conscious and Mumbai,
especially, is pushing fashion all the time.
Indian stylists are full of ideas and they
want to innovate constantly. So, it’s great
fun to work with them.
What, in your opinion, are the shades
best suited to Indians?
Reds, ranging from the dark plums,
purple to the fiery reds, look fab on Indian
hair. Across the globe, people want to go
lighter with their hair shade. In India too,
many people want to have highlights that
are around three shades lighter than their
natural colour. In fact, what the Indians
love and what is common everywhere is
the sun-kissed look. Even when I am
teaching the sun-kissed hair colouring
technique, not only the models but the
students too love working on it and
respond to it immediately.
What are the biggest hair colouring
myths?
The greatest myth is that colour damages
hair. However, it actually improves the
conditioning of the hair. There are loads of
products like L’Oréal Professionnel’s
Richesse range, which makes the hair
shinier than its virgin state. People also
associate hair colour with scalp staining. But
the process is an extremely clean one.
Some people also believe that hair colour
looks unnatural. However, if you have decent
products like the ones available at L’Oréal
Professionnel, along with a well-trained
colourist, the hair will look completely
natural.
What is a hair colouring sin?
It is bad to use colour unprofessionally and
to go too far away from your natural shade. I
always recommend that you go two to three
shades away from your natural hair colour,
else it won’t suit your complexion or eye
colour. Hair colour is meant to make a
person feel more confident and sexy, and
look more beautiful. Also, instead of block
colours, I prefer breaking the colour into few
meshes; it looks more realistic.
What are Philosophy Hairdressing’s
future plans? Can we expect to see it in
the Indian market?
We would like to expand our business in the
UK to around ten salons. We want to control
the standard of what we do and be perfect.
After these ten salons, we would like to
gradually set a new benchmark in training
— produce things like training DVDs or
applications for iPods that would help
students to train, using future technology. I
am also looking at hairdressing hardware
and using our experience to make things
work better.
We don’t have any immediate plans to open
salons in India. I love the country and the
people here. It inspires me a lot, not just in
hair colouring but in my life, generally. Our
plan is to come here and, hopefully in the
future, launch some educational DVDs on
how to colour hair and teach as many
people as we can.
In fact, if L’Oréal Professionnel wants to
sponsor a salon, we could be here! With the
brand becoming increasingly successful in
India, that could happen. There is a strong
demand for quality, and being associated
with or branded by L’Oréal Professionnel is
a thing of pride. It gives a celebrity status!
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